• South Africans need access to simple insurance solutions

    SA’s lower income groups face greatest risk to health and income, making affordable insurance a vital risk mitigation tool. There are an estimated 20 disabling motor vehicle accidents daily on South Africa’s roads according to the Road Traffic Management Corporation. South Africans are also 40 times more likely to suffer a temporary di...

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  • Insurance telesales offers rewarding careers for the youth

    June is youth month and there’s no getting away from the pervading sense of gloom facing thousands of unemployed young South Africans. The challenge facing our economy is how to absorb a growing number of young people into the labour market when 47% of the unemployed youth have less than a matric according to census data. Yet even matriculant...

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  • Direct marketing for better insurance business

    In a tough economy where businesses are slashing budgets and wanting a clear ROI on every Rand spent, there’s nothinglike direct marketing to validate your marketing investment. Direct marketing is about contacting existing and potential customers who have given their permission to be contacted to promote your products or services. Unlike ab...

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  • Telesales pivotal in reaching underserved insurance markets

    By increasing insurance penetration and stabilising marginalised communities, telesales can help drive SA’s economic growth. The insurance sector plays a fundamental role in South Africa's economic growth. Lloyd's research shows that just a 1% increase in insurance penetration leads to increased investment equivalent to 2% of national GDP. T...

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